Countless scores of individuals are scouring the internet in search of a legitimate home based business. The current economic crisis has left many families dangling on the brink of financial ruin. Job losses are still mounting as the economy struggles to recover. One way that some people are finding financial relief and even financial freedom in some cases is through starting their own home based business. There are however things to be wary of and mindful of if you are considering a legitimate home based business.First let’s examine what things you should be wary of.1) If it sounds too good to be true it probably is. Simply type “home based business” into your favorite search engine online and you will soon discover hundreds of thousands and well over a million links to what we’ll call the “promised land.” So plentiful are the offers that it will make someone who is new to the process want to give up before even trying. Keep in mind that the internet in many respects is not unlike any seedy alleyway with every scammer and slickster standing by awaiting your arrival. One good place to begin your search for a legitimate home based business is in the many internet forums. Forums like, Conquer your Niche, and Better Networker are full of posts and valuable content from people who have been in the their particular niche for some time. Often you will find information on which companies and opportunities to avoid.2) The second thing to consider is the area of “work” and how much you are going to have to do. Well, here the old saying “you get out what you put in”, truly does apply. Statistics show that nearly 97% of all home based businesses fail. When you dig deeper into the reasons why you will find that most simply did not put in the required amount of effort into making their business a success. Many of the failures are due to those who fell for the pie in the sky opportunities. Simply put, this is where the key legitimate home based business comes into play. If your home based business is not legitimate there is no way you will succeed. There is no magic potion or magic wand to wave over your business and success will come pouring out. You will have to develop successful strategies in order for your business to succeed.3) The last thing to consider is to find a business that you will enjoy doing. It makes absolutely no sense starting a home based business of walking dogs if you do not like dogs. On the other hand if you enjoy meeting new people and establishing relationships then you may find network marketing to be a rewarding endeavor. The same strategy spoken of in the previous example applies, if it sounds too good to be true it probably is. There are many legitimate network marketing companies available. The forums mentioned previously are also a good resource to find the right one for you.All said, having your own legitimate home based business can be a rewarding undertaking. Incorporate these keys into your search process and you will do yourself well.
Keep Your Day Job While Running a Home Based Business
If you come across anyone who tells you that a J-O-B is a negative thing, saying words such as “Just over Broke” or “A Job”, it is always best to thank them for their opinion and move on from them. While we can all agree that you will never get rich as an employee (well, maybe with the exception of an employee in a company that gives you stock/shares), we can also agree that we need to have income coming in as much as possible. We know that if time freedom is high on your list, you will never get that as an employee. Unless you are the owner of the company. But still, you need income coming in, even if it means getting it from a day job.There is nothing wrong with having a day job.Most of us know that there are negatives and positives when it comes to having a day job. The negatives are that you will have to commute, trade your time for dollars, endure psychological and physiological stress, office politics, after-tax income and so on. However, there are positives as to why you should keep your day job (within reason) especially if you’re still running a home-based business.The truth is, we all have to bring in money. It doesn’t matter whether you are an employee, a business owner, network marketer, songwriter, real estate broker, doctor – whatever. There is a saying that money isn’t everything in this world, but it sure does come close to oxygen. Let’s face it. Money isn’t everything, but it is important.Anyone who says “I don’t need the money” or “I don’t do it for the money” is actually lying to themselves and to others. If they do not need the money, then why are they still working at their jobs? If they don’t need the money and they love their jobs, why not work for free? Now, I can hear a lot of people tell me “that’s not fair, you have to be compensated for what you do.” Ahhh. So, that means money still is important. Most of the answers people would give are “I’ve got to pay the bills” or “I’ve got to take care of the IRS or CRA or creditors” and so forth.I’m guilty of this too, so I’m not pointing fingers. But it’s important to be aware of this. We all have to bring in money, and I mean legally. Whether that be a job or a business (that serves the world and helps people, of course).Most people are not cut out for entrepreneurship and that’s totally fine. But for those of us who have the entrepreneurial bug bite, the first important matter is to always remain grounded while remaining a visionary.When I mean remaining grounded, I mean being responsible. Having a home-based business and thinking that you will grow rich if you do it full time, does not give you the excuse to leave your day job when you have a massive amount of bills to pay. Even Bill Gates and Sylvester Stallone had to bring in some sort of income while they were obsessed with making their dreams come true.For those of us who are not familiar with Maslow’s Hierarchy, Maslow states that we must always satisfy our basic needs. Food, Shelter, Water, Clothing, etc. If you are not currently getting that from your home-based business, you need to bring in income. Even if it means bringing it from a job.There is nothing wrong with a job (unless the job is killing you and dangerously leading your stressful life to a cancerous result). Although you have to trade time for dollars, you are getting dollars and that’s a fact. You need to focus on your survival needs first and then build towards your thriving life.Anyone who puts down jobs either had money handed down to them, or they had forgotten where they came from. These are the people who do not respect life in general and it won’t be long before their table of success turns on them. Instead of putting down jobs, or people with jobs, they should inspire people and encourage people to go for their dreams. Not FORCE them.David Foster was flat broke once. Tony Robbins, Dr. Joe Vitale, Sanjay Burman, Loreena McKennett, Gordon Ramsay, the late Steve Jobs – they all started out with humble beginnings. But they never forgot where they came from. They worked hard and smart, and they never forgot that.We all are brothers and sisters on this planet. The only thing is that not everyone has the same energy amongst each other.If you want to build a huge home-based business and are starting out from scratch, here are some tips you can try:
If you are a daredevil and totally believe you can make it, go for it and take risks – but make sure the risks are the kind that you learn from and not die from.
If you have a full time job, keep it. But schedule your home based business around it, so that you have a balance. You still have to bring in money, especially if you need to finance your business. Unless you are 100% certain that you can pay it back, refrain from going for a bank loan.
If you don’t like your full time job and it is massively stressful (like office politics, violence, etc.), make sure you have enough in the bank to sustain yourself for a couple of months while you work on your home based business.
You can also apply to another full time job that you like, at least to keep yourself afloat. Note: Make sure it is a job that you can do and not one that you’re low on expertise for. You’ll find that you’ll have to spend a huge amount of time learning the skills from home if it does not help your home-based business. Otherwise, perhaps find something positive about it. Maybe the skills could be used in your home based business.
Join networking groups and promote your business. It doesn’t matter whether it is network marketing, direct selling, real estate, franchises, whatever. Just continually promote and network. Get in the habit of meeting people and having conversations.
If you have the time, join a Mastermind group. Find one that works best for you and that you can contribute and learn from.
Be aware of overtime hours from your job. If you’re going to get plenty of these, you might want to consider a home-based network marketing business. When you sponsor people, you can train them once a week or month and they can prospect while you work overtime at your full time job.
Master the Art of Automation – put your business on the internet, Master it and if you got it working, it will work on Autopilot for a certain period of time. Imagine making more money while you are at your full time job, or when you are asleep. Network Marketing also works beautifully with Internet Marketing.
Make sure to pay off your credit cards or other creditors. If you are already in the danger zone, consider credit counselling (don’t be embarrassed; we’re seeing a huge worldwide credit crisis more than ever in human history. The important thing is that you learn from your mistakes).
If you are severely burnt out, make sure you have enough reserves for a couple of months, so that you can resign from your job. Take time to relax, rejuvenate, read books on how to build your business or self-improvement. Go to a baseball/basketball game or even musical theatre. A trip to the great outdoors – whatever is a great meditation for you.
Consider focusing on your passions, even if life is going chaotic and crazy. Know that when you can find time to do what is considered a meditational moment for you, you will balance out your life.
Look at your job positively. You could take whatever skills and experience you’ve learned on the job into your home based business. For example, I work as a web designer and front end developer as a contractor for several clients, even though my business is in building residual income and health consultation for others. But it is through the web designer/front end developer jobs that I learned how to put together this website and make it dynamic. I would have never learned about the technology without it. So jobs are important and are still great income sources. There is also nothing wrong with loving your job either. I know some successful entrepreneurs who sometimes miss their old full time employment and wished there was a way to have both at the same time. If you enjoy your job, be proud of it. But if you can, build a home based business on the side so that you have a cushion when the economy changes again.We could spend a whole article on this, but the important thing to remember is that you must keep the money coming in, whether it is by your job, by residual income or passive income. Residual and Passive income is always best, but if you’re not getting these yet, you must bring in money, even if it’s from your job.When you prospect or network for your business, you do not necessarily have to tell others what you do at your day job, or what your job title is. You can tell them what your home-based business title is. If they get to know you more personally, you can mention that you have a full time job, but you’re working hard and smart towards working in your home-based business full-time.Remember, there is nothing wrong with a job. If it is the only source of income you have at the moment, it is the one that is going to help you provide food on the table for you and your family (if you have a family) as well as shelter, utilities and an internet connection, plus items for your home-based business (like laptops, nutritional supplements, phones, whatever.)You’ve got to start with financial security, so that you can focus on financial freedom. People who have financial freedom handed down to them will find their way to financial security fast, if they do not know how to get to and stay at financial freedom.Sure, a job is “just over broke”, but it’s better to be that than to be broke without any options!
Mastermind Your Small Business Success
Mastermind Your Small Business Success Although it had been a dream of my husband’s for decades, the thought of starting a business on my own was simultaneously exhilarating and terrifying. After some careful thought and discussion, my husband Gerard and I cashed in our NY chips and moved to Maine in 2003 to birth Gerard’s “baby”, his jewelry store, Porte4.For all of you self-employed, small business owners reading this, you know what I mean about the exhilarating / terrifying contrasting emotions that occur in the course of running your own business don’t you? In fact, the exhilaration can turn to terror in the blink of an eye, feeling like the two emotions are inseparable.But get here, we did and I found the resources available to small business owners and entrepreneurs overwhelming. If you are thinking about starting a business, want to buy a business or want to grow the business you already have, there’s no shortage of information here: SCORE, SBA, ASBDC [http://www.asbdc-us.com], http://www.Business.Gov, Small Business Assistance Center at http://www.sbacnetwork.org. These are just a few; the list goes on & on. Two other great sources of information are Entrepreneur.com and the small business section on About.com ( http://www.about.com/business). Happy researching!!Gathering the information wasn’t the problem. What I found the most difficult was converting all the information I found into usable and practical ‘how-to’ data. It was data overload and I needed to talk to someone about the real-world of starting the business, not the academics of it. Things like:
How do you balance the needs of everyone: customers, employees, family, self?
When and how do you make the decision to hire your first employee?
…and then how do you recruit and keep great people?
What is the right mix for marketing your small business? – Multi-media advertising, PR, speaking, event sponsorship, direct and e-mailing; networking; community involvement …Argh!
Growth Strategies – How do you balance the need for growth & innovation yet keep the core of your business steady and strong?Well? Who can you turn to for help in making critical decisions? Wouldn’t it be nice to talk to someone on a regular basis who 1) you could trust and 2) could give you feedback based on their experience?Consider joining a small business mastermind forum. Mastermind forums or peer advisory groups provide small business owners and entrepreneurs a confidential environment to share with each other, helping each other by leveraging each other’s experience and knowledge, and so much more.The benefits of a good group will FAR exceed the investment.
Among them are:
Reduce Costs: Small business owners often don’t have the budget to “re-invent the wheel”. By learning what other businesses have successfully done, you can save time and money.
Avoid Mistakes: Solving business problems on your own can result in costly delays and errors. Learning what others have done can help keep you moving forward.
Find New Ideas: Get outside your own paradigm and see through the eyes of other business owners. They may give you a perspective that leads you to a far greater outcome than you could have achieved on your own.
Improve Performance: When you look for best practices outside your own business, a wonderful thing happens. You raise the bar of performance and set new standards of excellence to propel your company forward.There are a number of executive / CEO forum groups you can consider. Most are franchised and target the executives of larger companies (those with $10 million in sales or more). From personal experience I know the challenges small business owners and solo-preneurs have are every bit as plentiful and just as frustrating and complex as those of larger organizations. However, the smaller the business the more the professional can benefit from participating in a small business mastermind forum. Larger organizations have their boards of directors and big budgets. Small business owners and entrepreneurs should have their own advisory support. Grow your small business success through a small business mastermind group.Until next time, BE BOLD, Do Bold Business. Remember, it all starts with a Vision.
How To Start A Home Based Business (With Pocket Change) And Make Money Fast
Start A Home Business And Get In The Black The Next Day
This is that wonderful time of year when the frost starts to thaw, flowers begin to bloom and everyone is either doing their taxes, finishing them,or fretting about said taxes. And possibly contemplating a revolution.
It’s no secret that in today’s economy, countless numbers of people are tying t find ways to make more money and quickly. The best way to make money fast is by starting a home based business; therefore it might come as a shock to some when I say it is possible to profit immediately when you start a home based business simply by applying some techniques to shield more of your hard-earned income from taxes instead keep it in your pockets.
However, I was taken aback at how many people who start a home based business don’t take full advantage of the assets that this sort of opportunity presents. In fact, the minute you start a home based business opportunity, you become privy to a number of benefits you didn’t have available before. Even if you’re not making any money in your business, if you apply proper techniques available to a business owner, you will be saving money you otherwise would parted with to Uncle Sam. ( Or whatever uncle is in charge of your respective government. )
But maybe not as many
Now when you elect to start a home based business there are of course some elements you need to examine first:
The type of business: is it something you can succeed in, and believe you can enjoy?
What kinds of new skills will you need to develop for this business, and will you have either someone or a quality system to help you develop those skills necessary to thrive?
What is the leadership like of the home based business opportunity you decide to join? What is their reputation?
Research the history of the company and whether other people are finding success with whatever system or endeavor you decide to explore. There are an incredible number of “programs” on the internet that promise one they can work 15 minutes a day and bank huge amounts for doing nothing. Be careful when you come across these types of opportunities because the majority are affiliate products designed to make money for the person marketing the program, not necessarily for the buyer. Some of them may work, when it comes time for you to start a home based business you just need to do your due diligence.
A quick note for when you’re doing your research about starting a home based business: when you research a business and find the word “scam” frequently appear in the search engines, don’t let this immediately deter you: continue to do your due diligence and explore why exactly someone is saying that opportunity is a “scam”. the reason is many marketers target other businesses, hoping to leach traffic off one opportunity onto their own by catching people’s attention who don’t know better. In the old days, one could trust what they found on the internet; you have to be much more careful now. Measure once, cut twice, that is the carpenter’s rule of thumb and one you should heed when you decide to start a home based business. You want to be able to enter with confidence and excitement.
One caveat before I proceed: everything that follows is simply a suggestion and I highly suggest you stay within your limits and do not exaggerate any of your tax deductions. The IRS is hurting right now just as many citizens are- and would just love for you to finagle with your taxes and invite an audit. ( In fact, there is an entire departments of the IRS that have been mobilized over the last couple of years simply to pore over older tax records in the hope of finding past discrepancies that they can then fine someone for.) So don’t invite the wolf in and you should be fine.
He’ll come and knock on your door…
Start a Home Based Business and Profit Immediately
Some of the items you can profit from once you start a home based business:
Office rent-This is one everyone should know and use but I’m including it because like I mentioned before, a lot of people overlook these benefits. Even if you’re using a spare bedroom, you can take your office space and ( the size of the bedroom or a percentage of your house-don’t go overboard with this and claim like ” All of my house is an office because I work in every part of it!” or anything, this won’t fly with the IRS. There are ways to use tax laws to your advantage but not abuse them. )Typically you can deduct somewhere around $1.75 per square foot, so if you have an office that is only 120 square feet, you can deduct around $210. But that’s every month.
Computer-You are allowed to write off around $25,000 annually for equipment and business assets, so a new computer, printer, fax, modem, etc. all fit into this category.
Health Insurance- medical, dental, and even disability. Smart.
Start-Up Expenses and Marketing- business cards, the expenses of joining, and if you enter into network marketing,( one of the best forms of home based business) you can even deduct the PRODUCT as well.
Meals-you have to eat right? And sometimes have business lunches. A word of caution with this one: don’t overuse it by claiming an inordinate amount of meals eaten were business related. When traveling one can only write off 50 % of meal costs as well.
Telephone- this is only related to a separate business line, not your regular home phone; but you can write that second line off, along with internet too.
Auto -It is important to keep good records with this one, but when you start a home based business you are allowed an monthly auto allowance according to how many miles each month the car is driven. Right now I believe it is allowable to around 50 cents/mile currently for all miles you’ve used that go toward business purposes. It is up to you to determine exactly what those are, -but can include meetings, meals, and…
Travel- one can deduct half their meals, plus lodging and transportation. Foreign travel is a bit different, but basically is three quarters of the trip is spent on business, you are good to go.
Subscriptions-these of course have to be related to your type of business- magazines, business clubs, and even college courses can be deductible if they fit the right description, meaning they can further your business.
Retirement plans-This one could be an article unto itself, so perhaps it is best saved for another time. But basically refers to setting up and contributing to a tax beneficial 401k or IRA.
Other benefits include a cafeteria plan, dependent care, and if you elect to start a corporation ( which you can do for less than 500 bucks and as little as 145) you can also get a lower tax rate for your business and the income you generate through it. )
So the lower tax rate and many of the other benefits one can apply from the moment they start a home business even part time are obviously a huge boon. If your business is more mature, you may want to look into an S or LLC. It’s wise to consult with someone that knows your situation for any final decision, because ultimately you want your corporation to work for you.
Start A Home Business And Never Lose.
Starting a successful home venture consists of 2 aspects, and while you can find plenty more on my site about the various ways to achieve this- they are…
1) Cash flow
2) Leads- which are basically people interested in your business, no matter what your particular business consists of.
To find out more about how to solve the 2 obstacles that ALL home business owners face, simply visit -
Airplane Advertising – A Unique and Effective Form of Advertising
Advertisement is an important aspect of marketing. It plays an important role in attracting consumers. Marketers are thinking innovative and creative techniques to grasp the attention of the consumers. There is a competition going on between the organizations to win a large share of market and consumer. Recently, a new kind of advertising has been observed that is airplane advertising. It is considered to be the most effective advertising type in the modern era.
When advertising is concerned, the task is not only to create the seducing and memorable message, but to give a long-lasting impact on consumers. Today, it’s the utmost desire of any organization to create strong influence that will attract the people to the respect the organization, service or product against all other competitors. The aim of successful advertising is to make customer believe that it is impossible to live without the marketed product. Marketers persuade this in a tactical way so that customers feel incomplete without the product and purchase the product instantaneously. Keeping this strategy in mind, companies always need to be formulating creative and new methods to get its product and message in the market.
Benefits:
One should consider and formulate the benefits of advertising techniques for carrying out their latest campaign. Currently, large organizations have switched over to airplane advertising due to its immense benefits. This kind of advertising helps to approach large spectators in the chosen area which is expected to be highly populated. To carry out the advertising, a plane is hired to do the required job. The plane is then used to display the banner over the chosen area. This type of advertising can grasp the attention of a large number of people in one flight. Sometimes, these highly populated areas consist of thousands of people. Thus it is effective for mass audience and market.
The second important benefit is that in this method only one company’s advertisement is in the air. It is to be realized that only one advertisement in air means that all the people’s eyes and concentration will be on that one company’s product without any other competitor’s product in sight. This advertising may appear to be quite expensive but has long-lasting impact on a large number of consumers. Once the advertisement banner is made, the company has to pay for the flights.
The two kinds of Airplane Advertisement:
For the choice of marketer, a large number of different kinds of styles are available for airplane advertisement. The recognized and common form of advertisement is the text banner. Generally, it is a single layered banner comprising only numbers and letters in black. It is an excellent method to advertise about a sale or discounted offer at a store, to publicize a unique event or simply to display a company’s blog, email or website address.
The second technique is in the shape of usual advertisement but in a unique way. It is called as billboard advertisement. Usually it is in the form and size of a typical and common billboard encountered on the roads. This bill board will not be installed on the highway or road side but will be soaring in the sky. It can easily catch the attention of any person within that locality. It can be utilized in any way like simply displaying the logo of a company. This later suggestion is fruitful for those companies who have an established brand and have gained immense popularity among the consumers. There is a surety in this type of advertisement that can approach target audience in an original and unique way.
The Finer Points of Internet Auctions
WHAT IS A PENNY AUCTION?
Penny auctions have exploded in popularity with the massive growth of the internet. However, few people know the true origins of penny auctions.Beginnings actually stretch back to the Great Depression. Those were hard times for everyone, but even harder for farmers. Farmers struggled to bring in steady income because of droughts and crops not selling as well as they had previously. As a result, the banks would foreclose on the farmers who couldn’t keep up with their mortgage payments.
The banks weren’t satisfied with just repossessing the house, they wanted to raise as much capital as possible, so they resorted to selling off the possessions of the owners of the repossessed houses. There was not much the farmers could do about it so they began bidding ridiculously low prices, pennies, on the items while threatening others who dared to bid higher than a few pennies.
The auctions of today hardly resemble their tremulous beginnings. Being part of a penny auction today is exhilarating, fun, and addictive. It combines the selling format of auctioning with a little bit of chance factored in.Auctions are a game of strategy but also a game of luck.
The premise behind penny auctions is giving people the chance to win an item at a drastically reduced price.Auctions make that possible by spreading out the cost of the product among multiple bidders. In order for a person to take part in an auction, they must pay a set price for each bid. For example, if a person wanted to bid on a fifty dollar Amazon gift card then he would spend a dollar for each time a bid placed. If he ended up winning the gift card, then he would only have spent a few dollars for a fifty dollar gift card. Usually penny auctions sell bids in packages.
HOW PENNY AUCTIONS WORK!
The main foundation of penny auctions is the pay-per-bid format. It is the key that allows bidders to win items at the fraction of their retail value and allows the auction owners to keep their site profitable. Most y auction sites run on the same premise: people pay a set amount for each bid, whenever a person places a bid within the closing seconds of the auction time will be added, the last person left with a unique bid after the clocks runs out will win the item. There are a large variety of items that can be won, but they tend to be popular electronics or gift cards to popular stores.
There are two types of auctions: lowest unique bid auction and highest unique bid auction. Lowest unique auction sounds confusing but it is actually quite simple. A unique bid is when only one person has a bid at a certain price. Bids usually start at one penny, a bidder can then place a bid at two pennies. Until another bidder places a higher bid, the most recent bidder will be the lowest unique bid because that was the only bid at two cents and nobody bid higher. However, penny auctions generally don’t stop at one penny. It is not uncommon to find auctions that end up at a couple hundred dollars based on the popularity of the item being auctioned. However, the same principles apply for those auctions. Highest unique bid auctions follow the more traditional auction format such as eBay. The person with the highest bid at the end of the auction wins the item.
Auction site owners turn a profit by selling bids. Say twenty people are bidding on a ten dollar gift card at one dollar per bid, at the end of the auction if there were twenty bids placed in total then the site owner would have made twenty dollars with a ten dollar profit.Auctions do seem like a win-win situation:The site owner makes money while the bidder gets an item for dirt cheap. However, not everyone wins in penny auctions. The people who paid one dollar each bid but left with nothing to show for their investments will not be so happy.
HOW TO WIN!
Penny auction has a lot of chance mixed into it, but one can incorporate strategy that will help raise the chances of winning. Playing smart can make all the difference between gambling and auctioning.
The first crucial tip to winning penny auctions is to know how to manage your bids. Your goal should be to win as much as possible without spending a ton of money buying bids. Managing your bids means that you should already know how much you are willing to risk in order to win an item. The amount of capital you are willing to risk will determine how many bids you can use. Once you know how many bids you have to spend on an item, then you will be better able to manage how and when you place a bid. That will keep you from blowing away all of your bids in the first few seconds of the auction.
The next tip is to practice time management. When fighting in the trenches of penny auctions, you have two enemies: other bidders and time. Knowing when to bid is a must if you want to have success. Placing a bid when there is a lot of time left on the clock is never a good idea. You have to remember that the key to winning a penny auction is being the last one standing when the clock runs out and that each bid increases the amount of time left. It would be a good practice to wait until the last few minutes of the auction before you begin to bid.
The final tip for successful auctioning is to keep your emotions under control.Auctions have a lot of similarities to gambling, and just like gambling, your spending can get out of control. If you keep your emotions level, it will keep you from making rash decisions and blowing loads of cash. Keep your mind clear so that you can gage the behavior of the other bidders and outsmart them.
HOW TO AVOID SCAM SITES!
Penny auctions are a great addition to the web whether you want to win an item that otherwise you wouldn’t be able to afford or if you simply enjoy the thrill that comes with bidding in auctions. Unfortunately, scam sites have tarnished the reputation of the legitimate penny auction sites. However, there are ways that you can protect yourself from scamers and enjoy your auctioning without having to worry about losing your money due to dishonesty.
Checking the reputation of the auction site before you start spending your hard earned money is always a good idea. Chances are other people have tried the site before you and some of them have left reviews. The reviews are your way to gage whether a auction site is trustworthy or not. If a site is getting overwhelmingly negative reviews, then that is a clear indication that you should steer your business elsewhere.
Another tool you can use to protect yourself is checking the Alexia ranks of the auction sites. Alexia rank will give a solid view of how much traffic the auction is getting. If you see a huge difference in the amount of traffic Alexia is projecting and the amount of active bidders on the site, then warning signals should be ringing in your head. Some auction sites have been known to set up robots that automatically bid on projects in order to keep the auction going and inflate the price. That is known as shill bidding. You can sniff out those sites by comparing the traffic the site should be getting to the amount of users using this site.
CONCLUSION!
New legislation may come out later down the road that will officially make penny auctions gambling, but until then, it is a fun, exciting auction that allows one to win the item they’ve always wanted but couldn’t afford.Auctions are also quite lucrative for the site owners because of the pay-per-bid strategy they’ve incorporated. Penny auctions had humble beginnings with farmers who just wanted to get back at the banks who kicked them out of their house. More recently, auctions have enjoyed an explosion in popularity with the rise of the internet.
There are two main formats fora auctions, lowest and highest unique auction, however they both run on the same premise where the last unique bid wins the item. Winning a penny auction will require a certain amount of mental tactic and a bit of luck. However, you can increase your odds of winning by practicing certain techniques such as managing your bids wisely, learning how to work with the time, and keeping a level head and your emotions under control. When you combine those three strategies to your bidding plan, you will find that you win a lot more often.
It is important that you do your due diligence to protect yourself when participating in auctions. Not every auction is run by honest and trustworthy people. There are people out there who just want to take your money. You can protect yourself by ensuring that you only bid on sites that already have a very positive reputation from real users.
How to Find Great Live Auctions for Resale Items
Hi, my name is Walt. I’m an auctioneer with 25 years of experience in the auction business and licensed in the state of MA. I own Quick Auction Service, a company that specializes in building and running custom auctions, I’m also the webmaster of my own site and have been on eBay for 8 years. Besides eBay, the types of auctions I run most frequently are antiques and on-site estate auctions, although I’ve run everything from business overstock auctions to charity & special event auctions.
I enjoy sharing my knowledge and stories of the auction business. My goal for article is to help folks get the absolute most out of their auction experience.
Whether your fresh out of the package or a seasoned dealer I think I can offer something in this article to help you with your auciton adventures.
There may be as many reasons to attend auctions as there are types of auctions to attend. Maybe you want to attend an auction to buy items for re-sale on eBay, or some other market. Maybe you want to furnish your home with wonderful antiques, or you want to furnish your home as inexpensively without sacrificing quality.Some folks are just looking for a fun night out. With a little perseverance all these things are possible.
There are antiques and estate auctions, auto auctions, overstock auctions, absolute and no reserve auctions, real estate auctions, specialty auctions where only one genre of items are sold, tailgate auctions, live auctions, online auctions, sealed bid auctions, silent auctions, charity and fund raising auctions and many more.
Can you really buy for pennies on the dollar at an auction? You bet! Many times I’ve seen folks buy and re-sell at the same auction on the same night for a good profit, although be advised, this should only be done after the auction is over.
There are a lot of ways to find an auction, but here are some tips on how to find and attend the best ones.
Visit the genre of shops in the area that apply to the type of auction you want to attend. IE: If your looking for a good antique auction to attend, stop in the local antiques shops and ask for what there are for good auctions in the area. Sounds obvious right? But listen to what they don’t say as well as what they do say. Oftentimes when a dealer speaks poorly about an auction he or she attends, it may be likely that they are trying to keep a good thing secret. Think for a moment, why would a dealer keep attending a lousy auction?
Newspaper ads: I personally like to find ads in the classified ad section rather than flashy display ads. Flashy ads are usually indicative of an auction that will be high priced, may have reserves, (a set price on an item), and usually an enormous crowd. While any auction can be profitable to attend, it is usually best to steer clear of the glitzy ones, at least for the beginner.
Here’s the minimum you want to find out before you go. If there is a phone number in the ad, call and ask for the terms of the sale. What forms of payment do they accept? Is it an absolute auction? An absolute auction is one that has no minimum or reserve bids on items. These are the best auctions to attend! Is there a buyers premium? A buyers premium is like a tax that everyone who makes purchases at that auction must pay above the winning bid price. Most auctions these days do charge a buyers premium, 10% is not unreasonable but I feel much more than that is greedy, and the auctioneer that charges over 10% is counting on most bidders not doing the extra math as the bids quicken in pace.
A fair auction will have ample time to inspect the merchandise, usually at least 2 or 3 hours. Find out when inspection starts and make sure to attend! Never attend an auction if you can’t make the inspection, not unless your prepared to gamble. Most auctioneers sell at a rate of about 100 items per hour, which is why they sell “as is”. They simply don’t have the time to give a detailed description of all the items. Since almost all items at auction are sold AS IS, there are sure to be some damaged, refinished, fake and incomplete items at any given auction. Beware of any auctions that offer very little or no inspection time.
Good auctions will usually have 150 to 400 lots. A lot may be one item or a group of items. The exception to this are specialty auctions, auto auctions, real estate auctions etc.
When you attend your first sale, take note of the 1/2 dozen or so dealers that buy the most often. See if you can find out about other area auctions they attend.
When you do find an excellent auction, attend it as often as possible. By frequenting good sales, you help increase the bottom line of that business. It’s difficult for many auctioneers to keep the quality of merchandise consistent, so good attendance certainly helps. And when an auctioneer gets to know you as a buyer, he/she will go out of the way to accommodate you, to keep you coming back.
Hiring An Auction Company
Estimating your assets value:
Typically, one of the first questions a business owner will ask me is, “how much will the assets bring at an auction”. After taking the time to review the assets, the auctioneer should give the client a conservative estimate of the sale based upon his experience and the current market trends. It is important that the company give realistic expectations so the seller can make informed decisions based on their best interest.
Compensation and Expenses:
Is the company you are considering working for you or against you? The agreement you decide may determine this.
A business owner should carefully consider how the auction company is compensated. The most common commission structures include: straight commission, outright purchase of assets, guaranteed base with a split above to both auctioneer and seller, guaranteed base with anything above going to auctioneer or a flat fee structure.
In a straight commission structure, the company is paid an agreed upon percentage of the total sale.
In an outright purchase agreement, the auctioneer simply becomes your end buyer. The company purchases your assets and relocates them. While this can be an option in some unique situations, keep in mind that they will want to purchase your assets at a very reduced price to make a profit at a later date.
In a minimum base guarantee, the auction company guarantees the seller that the auction will generate a minimum amount of sales. Anything above that amount either goes to the auction company or split with the seller. While a seller might feel more comfortable doing an auction knowing that he is guaranteed a minimum amount for his sale, keep in mind that it is the best interest of the auction company to secure a minimum base price as low as possible in order reduce their financial liability to the seller and secure higher compensation for the sale.
In a flat fee structure, the auctioneer agrees to show up for the sale and call the auction. There is no incentive for the auctioneer to get the best prices for your assets. The auction company is compensated regardless of the outcome of your sale.
What is the best option for business owners? In my experience, an agreed upon straight commission structure. This puts the responsibility on the auction company to offer the best outcome for everyone involved. There is an incentive for the auction company to work hard for both parties, set up and run a professional sale, get the highest bid and sell every item on the inventory. Successful auctions translate to a higher bottom line for both the seller and the auction company.
Auction Expenses:
In most auction agreements the expenses to conduct an auction are passed to the seller. If the auction company pays for the expenses, it is simply absorbed in higher commission rates.
All expenses should be agreed upon in advance in a written contract. Typical expenses will include the costs of advertising, labor, legal fees, travel, equipment rentals, security, postage and printing. A reputable auction company will be able to estimate all expenses based upon their experience in previous auctions. An agreement should be actual costs charged as expenses, not an estimated amount.
Advertising is typically the highest cost in conducting an auction. The auction company needs to set up an advertising campaign that will promote the sale to its best advantage and not overspend to simply advertise the auction company.
Once the auction is complete, the auction company should provide a complete breakdown of all expenses to the seller, including copies of receipts within the auction summary report.
Buyer’s Premium:
What is a buyer’s premium? If you attend auctions regularly, you are very familiar with this term. The auction company charges a fee to the buyer when they buy an item at auction.
The buyer’s premium has been around since the 1980′s and is standard auction practice. It was first used by auction houses to help offset costs of running brick and mortar permanent auction facilities. Since then, it has spread to all aspects of the auction industry. It is prominent in online auctions and allows auction companies to cover added expenses incurred from online sales.
It is the responsibility of the auction company to provide clear disclosure of the buyer’s premium to both the buyers and the sellers. Those not familiar with auctions are often taken back by the buyer’s premium. They looked upon it as an under handed way for the auction company to make more money. Reputable auction companies will provide full disclosure within the auction contract, advertisement and bidder registration.
Typically, an auction company will charge online buyers a higher buyer’s premium percentage than those attending an auction in person. Extra fees are incurred with online bidding and are charged accordingly to online buyers. This provides the seller a level playing field for both online buyers and those attending the auction in person. Without the buyer’s premium, there is no way to do this.
Pre-Sales:
We’ve all been there. We’re looking forward to attending an auction only to find that some items were sold prior to the auction date.
As an auctioneer with over thirty-six years of experience, I can honestly state that pre-sales will hurt an auction. When a company decides to liquidate their assets, it is easy to sell off high-end pieces of equipment through online sources, equipment vendors or to other businesses. The seller receives instant cash and avoids paying a commission to an auction company.
Auctioneer’s find themselves appearing to acting in a self-serving capacity when potential clients say they are planning to sell off parts of their inventory prior to an auction. It’s hard not to consider the auctioneer’s commission when they warn you not to pre-sell anything. Yes, the auctioneer wants to earn a commission on those sales but it is more important that the auctioneer protect the sale from potential negative backlash that comes from pre-selling. The buying public knows when an auction has been “cherry picked” prior to the sale and it reflects in their bidding. It becomes a sale of “leftovers” and that impacts prices.
A buyer who purchases prior to the auction usually does not attend the sale. They already bought equipment at a good price with no competition. If they do attend the auction, they tend to let others know of their great pre-sale purchases which again, impacts prices and the overall excitement of the sale.
It is important to understand that auctions work best with a complete inventory. You want competition on your higher end equipment. The easy to sell items make it possible to gain respectable prices for hard to sell items.
When a business owner decides to liquidate their equipment assets, there is only one opportunity to do it right. Hiring a reputable auction company will assist you with a professional, orderly and timely liquidation.
Five Tips for Selling at Live Auctions
Ah, the old-fashioned country auction! The idea of a country auction conjures up certain images for people. The image of a fast-talking auctioneer offering up an antique table or chair is a popular example.
People who are buying household goods or collectibles are looking to get their items at the lowest price possible. However, the people who are selling their items at auction are hoping for the highest price!
Unless a person is in the business of buying and selling antiques or other items, not a lot of thought goes into how goods are prepared for sale via the auction process. However, if you are one of the growing number of people using auction venues to sell your collectibles or other inventory, there are a few things to learn first about how to sell at auction before you bring a truckload of stuff over to the next event.
Tip 1: Make sure the things you want to sell are a good “fit” for the auction house you’ll be using.
Never bring a load to an auction house without actually having been to one of the previous auctions. It’s important to get a feel for the type of goods that the house sells. For example, at one very rural country auction it was common for the owners to sell live chickens, pots and pans, car parts, and farm equipment.
After close investigation, this would not be the right venue for selling your daughter’s “Hello Kitty” collection. On the other hand, the spare John Deere parts that you bought at last week’s yard sale might be just the right thing for the buying crowd at this auction.
Tip 2: Be sure you clearly understand the terms and policies of the auction house.
Visit with the auctioneer ahead of time. Call to find out what the best days and times are to visit. One of the worst possible times to drop in for an informational visit with an auctioneer is the day of the auction. Call ahead and ask. While you’re at it, find out what are the best days and times to drop your stuff off.
Once you have a little time with the auctioneer, you’ll be able to find out what type of commission he or she takes from consigners (which is you), and what type of paperwork might be needed. Some auction houses send out Form 1099 tax forms at the end of the year. An auctioneer may need to see your identification and have you fill out a W-9. Be prepared.
Find out what happens to your items if they don’t sell. For example, some auctioneers may have a minimum starting bid. If, for some reason, one of your items does not sell, it may be grouped with another one of your pieces. Know the auctioneer’s strategy beforehand so that you aren’t surprised on pay day.
Tip 3: Make sure the auctioneer knows what you’re selling.
It might be perfectly obvious to you that the signed print you are consigning is a rare and valuable piece of art. However, the auctioneer may not know this particular artist. Make a note of anything particularly special about your items, and leave the note with the piece. Be sure to tell the auctioneer about it as well. He or she might determine that this is something to highlight on the company website or in the newspaper listing.
Tip 4: Present your items neatly.
No one likes to have to dig through a box full of grimy and greasy car parts to see what treasures might be in there. Separate the parts and lay them out on a flat, or use more than one box to de-clutter the lot.
There is no need to buy fancy display boxes. It’s easy enough to go to the local convenience store or supermarket and ask if you can have the emptied boxes or flats that they are discarding.
While it’s good to present clean items, take care not to ruin the value of anything by over cleaning. For example, if you find some old cast iron cookware, clean the obvious dirt and grime, but don’t scrub it to its original finish. For many people, this ruins the value of the item. So, clean and tidy and organized is the key here.
Tip 5: Don’t complain to the auctioneer if your stuff doesn’t sell for as much as you’d like.
The phrase to remember here is, “You win some; you lose some.” That’s just the way it is. There are some days where an auction house is loaded with people who all seem to want what you’re selling. There will be other days where the crowd is sparse, and the bidding is simply not competitive.
Remember that it’s in the auctioneer’s best interest to sell your things for the highest possible hammer price. But sometimes, it’s just not going to be a stellar sale. The auctioneer is only human, and is also disappointed if a sale doesn’t go as well as planned.
If you notice that every time you bring a bunch of goods to sell that you’re not realizing as much as you think you honestly should, try another auction venue and compare apples to apples. That is, bring the same types of items to the new auctioneer and compare the results.
Unless the auctioneer is particularly disagreeable or inconsiderate to you or buyers, there is no reason to confront him or her about a sale. If you find you just don’t care for an auctioneer’s style or methods, find another one. Believe me, there are plenty of them out there!
The primary thing to remember as you learn how to sell at auction is that the business is unpredictable at best. You will have good days, some not-so-good days, some great days. The more you sell, the more experience you will gain, and the more enjoyable the business will be.
Real Estate Auctions – The New Land Rush
On a sunny afternoon in Florida, an energetic crowd gathers on the lawn of a high end luxury estate. A loud and eager banter between an auctioneer, a group of bidders and bidder assistants fills the air. For several minutes the auctioneer asks for the next highest bid and the bidders respond. Suddenly the bidders grow silent. The high bidder holds his breath in anticipation of winning the auction. The auctioneer calls for one more bid. In a loud clear voice which rolls over the audience he says, “Fair warning, last chance” the auctioneer pauses, “SOLD!” And in less than 10 minutes another multimillion dollar estate has changed owners.
Successful real estate auctions like the one above are happening all over North America and the Caribbean. Recently real estate auctions have been on the rise, the increase in popularity is partly driven by growing inventories and fading buyer confidence. Properties that were selling in weeks using traditional methods are now languishing on the market unable to attract buyers even as seller’s lower prices. Many say the real estate boom is over but savvy buyers and sellers are profiting from real estate auctions.
Real Estate Auctions Work in Up or Down Markets.
Regardless of trends or market cycles, real estate auctions provide an open and transparent process for buyers and sellers. Properly conducted real estate auctions attract ready and willing buyers and motivate them to act now.
The auction method removes the “wait and see” attitude which serves to further depress real estate values. Buyers are always concerned about overpaying. Buyers gain confidence with their purchases at real estate auctions because they can see what others are willing to pay.
When market demand is high and inventories low, real estate auctions can deliver selling prices well above what a willing seller would have accepted in a negotiated private treaty sale. In good selling climates many property owners using traditional real estate methods; negotiating with one buyer at a time, leave thousands of dollars of equity on the table. During up markets real estate auctions are the best way to establish top market price.
Evaluating Your Real Estate for Auction
Not every property or seller for that matter makes a good candidate for auction. First of all sellers must be ready to sell now and for the current market value. Also a real estate auction will not fix problems caused by a downturn in market value of your property, if you owe more than a willing buyer will pay, be prepared to come to closing with your check book.
Properties that do well in real estate auctions have a high uniqueness factor. Ask your self, “What makes my property different from most others?” Maybe you own a resort property or high end luxury home, commercial properties and land do very well at auction. Real estate auctions thrive on uniqueness. If your property is like everyone else’s, the best thing you can do is offer the most competitive price.
Most importantly sellers must be reasonable about setting a minimum bid. A seller must look at the lowest, most current comps and price below that to generate the interest and urgency necessary for a successful real estate auction. Once the auction begins and qualified bidders start competing against one another you can watch the selling price increase.
Locate a Qualified Real Estate Auctioneer
Start by checking with the National Auctioneers Association, the best real estate auctioneers belong to this organization. These real estate auctioneers are well trained and adhere to a standard of practice and a code of ethics. Many attend the annual International Auctioneers Conference where the latest techniques and innovations in the real estate auction industry are presented.
Find out if the company you are interviewing is a full time real estate auction firm. Many real estate agents are getting auction licenses yet have no experience with the auction method of marketing. Conducting a successful real estate auction is nothing like (private treaty) traditional real estate sales. Go with a real estate auction pro.
You’re probably better of with an auction house that specializes in real estate auctions. There are many qualified auctioneers who have generations of experience selling personal property; furniture, dishes, lawn equipment and the occasional rare painting. Selling real estate at auction is a complex matter that should only be attempted by full time experienced real estate auction professionals.
Commissions and fees may vary, sellers must pay all marketing expenses up front and buyers typically pay 10% of the sales price to the auctioneer of which a share goes to participating real estate agents.
Types of Real Estate Auctions
Auctions are effective because they create a seller’s market. Professionally conducted real estate auctions create urgency, a reason to buy today and competition for the property. Terms and conditions of sale are established ahead of the auction. Real estate auctions will follow one of these three approaches:
Absolute Auction
The property is sold to the highest bidder regardless of price- using this process often returns the highest sale price.
Minimum Bid Auction
Seller agrees to sell at or above a published minimum bid price – this method is useful for internet auctions.
Seller Confirmation or Reserve Auction
With a reserve auction, the seller “reserves” the right to accept or decline any bids usually within 48 hours of the auction. Reserve auctions are used when there is a lien on the property from a lender or a court ordered sale with a minimum selling price.